Primavera Coffee Roasters
Fine coffees roasted in store daily. Established in Birmingham, Alabama.
Coffee Stout
Folks are loving the Good People Coffee Stout with our Peru Norte in it.
“Next, I tried their coffee oatmeal stout. Folks, when they say coffee, they mean it! I LOVED this beer. The coffee flavors were precise and focused. They were true coffee flavors and they were in your face. They were GOOD coffee flavors, too. I thought I was at a gourmet coffee shop drinking some cup of joe that cost me $20.”
4th of July
Primavera will be open from 8am to 2pm on the 4th. There will not be a cupping. Hope to see everyone bright and early!
On Coffee - Hungry Magazine
Lengthy piece on the price of coffee. Runs the gamut from reviewing Starbucks new “VIA Ready Brew” instant coffee to remarking on Intelligentsia boss Doug Zell’s statements that prices were raised because he wanted his coffee to be more appreciated, to be approached more carefully.
How Stumptown's Duane Sorenson Plans to Save New York From Inferior Coffee
New York Magazine’s profile on Stumptown coffee’s recent entrance into the NYC market.
Slayer Professional Espresso…where brian and trevor crossed the caffeine consumption line…simply amazing machine.
Tea & Coffee Trade: Thinking Outside the Box, and Inside the Bottle
Primavera Coffee in Good People beer. Both in The Tea & Coffee Trade Journal.
Local coffee houses offer fresh, new alternatives to Starbucks
Expressions article in the Samford Crimson featuring Primavera and Urban Standard.
Brian and Trevor at it again…getting their butts handed to them at day 2 of the WBC…handling crisis like it was their job…many deaths…yet a fantastic experience nonetheless…
Brian recounting his day…”Ive had so much coffee…..” The SCAA doesn’t dissapoint.
WBC and Primavera
Brian is pulling shots of Primavera espresso outside the WBC at the Daterra booth! Go see him for a ‘spro fix.
Store Hours
We have updated weekday hours. 7:00 a.m. to 6:00 p.m. Monday through Friday.
We are still open Saturday 8:00 a.m. to 6:00 pm and closed on Sundays.
Bar Adjustments
In efforts to keep our bar menu as uncluttered and quality driven as our general approach to coffee, we are streamlining our drink offerings a bit. The Medium size of coffees, teas, lattes, and mochas has been eliminated, and the capacity of the Small size has been increased to 10 ounces. The Large remains a 16 ounce drink. Ordering now presents less cognitive load—simply Small or Large.
For more details, check out our Bar Menu, now up on the website.
As a reminder, our espresso based drinks all continue to feature a double ristretto shot of espresso, so the Large Latte and Mocha are more creamy than the Small size of those drinks. Thus both Small and Large espresso based drinks have the same amount of caffeine; remember to add on an extra shot to the Large if looking get wired (yes, that is an extra double shot, so feel free to call the drink a quad).
Also, we should note that the pricing on our bar drinks has been updated across the board. We regret that this does mean price increases, but it is our first increase in over two years. During this time milk prices have risen quite a bit, and for most of drinks this represents the largest cost to us. Some will argue that prices “ought” to be cheaper, but for us they simply reflect the value of the drink: the costs we incur in creating it.
Keep in mind that the quality of our drinks has always been our foremost goal—there are plenty of places to get cheap coffee, and we have never been interested in being one of those. We are, however, interested in being a place that serves amazing and delicious drinks. As far as quality is concerned, there is not a better value out there. Our prices remain very similar to most other coffee shops in this city, but nowhere else can be found a better tasting coffee or more beautiful latte or ingredients of nearly as high quality.
We only use organic ingredients wherever possible; most importantly we always use organic dairy products. For all of our coffees we source the best beans that can be found, which means we pay two to three times as much as other local roasters for our green coffee beans. These higher quality beans make our coffees taste better, and also allow us to provide greater financial rewards to coffee farmers in third world countries; the average price we pay for green coffees is fully twice as much as the Fair Trade price.
In short, the only way our prices could be lower is if we sacrificed the quality or fairness of our drinks; we hope you understand and agree that neither is really an option for us.


