Primavera Coffee Roasters

Fine coffees roasted in store daily. Established in Birmingham, Alabama.

Aug 12, 2009 10:57am
Jul 3, 2009 2:20pm

4th of July

Primavera will be open from 8am to 2pm on the 4th. There will not be a cupping. Hope to see everyone bright and early!

Apr 25, 2009 12:52pm
Come enjoy a cup on our new couch!

Come enjoy a cup on our new couch!

Apr 21, 2009 2:43pm
Apr 21, 2009 2:38pm
Apr 17, 2009 2:47pm
Slayer Professional Espresso…where brian and trevor crossed the caffeine consumption line…simply amazing machine.

Slayer Professional Espresso…where brian and trevor crossed the caffeine consumption line…simply amazing machine.

Apr 17, 2009 1:21pm
Brian and Trevor working the WBC bar.

Brian and Trevor working the WBC bar.

Apr 17, 2009 12:45pm
Apr 17, 2009 12:44pm
Apr 17, 2009 12:21pm

Brian and Trevor at it again…getting their butts handed to them at day 2 of the WBC…handling crisis like it was their job…many deaths…yet a fantastic experience nonetheless…

Apr 16, 2009 2:47pm

Brian recounting his day…”Ive had so much coffee…..” The SCAA doesn’t dissapoint.

Apr 16, 2009 7:14am

WBC and Primavera

Brian is pulling  shots of Primavera espresso outside the WBC at the Daterra booth! Go see him for a ‘spro fix.

Apr 15, 2009 8:53pm

Store Hours

We have updated weekday hours. 7:00 a.m. to 6:00 p.m. Monday through Friday.

We are still open Saturday 8:00 a.m. to 6:00 pm and closed on Sundays.

Apr 11, 2009 1:45pm

Bar Adjustments

In efforts to keep our bar menu as uncluttered and quality driven as our general approach to coffee, we are streamlining our drink offerings a bit. The Medium size of coffees, teas, lattes, and mochas has been eliminated, and the capacity of the Small size has been increased to 10 ounces. The Large remains a 16 ounce drink. Ordering now presents less cognitive load—simply Small or Large.

For more details, check out our Bar Menu, now up on the website.

As a reminder, our espresso based drinks all continue to feature a double ristretto shot of espresso, so the Large Latte and Mocha are more creamy than the Small size of those drinks. Thus both Small and Large espresso based drinks have the same amount of caffeine; remember to add on an extra shot to the Large if looking get wired (yes, that is an extra double shot, so feel free to call the drink a quad).

Also, we should note that the pricing on our bar drinks has been updated across the board. We regret that this does mean price increases, but it is our first increase in over two years. During this time milk prices have risen quite a bit, and for most of drinks this represents the largest cost to us. Some will argue that prices “ought” to be cheaper, but for us they simply reflect the value of the drink: the costs we incur in creating it.

Keep in mind that the quality of our drinks has always been our foremost goal—there are plenty of places to get cheap coffee, and we have never been interested in being one of those. We are, however, interested in being a place that serves amazing and delicious drinks. As far as quality is concerned, there is not a better value out there. Our prices remain very similar to most other coffee shops in this city, but nowhere else can be found a better tasting coffee or more beautiful latte or ingredients of nearly as high quality.

We only use organic ingredients wherever possible; most importantly we always use organic dairy products. For all of our coffees we source the best beans that can be found, which means we pay two to three times as much as other local roasters for our green coffee beans. These higher quality beans make our coffees taste better, and also allow us to provide greater financial rewards to coffee farmers in third world countries; the average price we pay for green coffees is fully twice as much as the Fair Trade price.

In short, the only way our prices could be lower is if we sacrificed the quality or fairness of our drinks; we hope you understand and agree that neither is really an option for us.

Mar 28, 2009 12:20pm
Tables and Chairs

Tables and Chairs

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